Hi, I’m Gemma, founder of Metier Social and mum behind The Nappy Society.

I know how overwhelming it can feel trying to grow a small business, especially in the mum and baby space. When I was building my own brand, I craved real connections with real mums… not polished influencer ads or overpriced agencies.

That’s why I started Metier Social, a boutique agency that helps family-focused brands connect with micro mum influencers who genuinely care about what you do.

No apps. No guesswork. Just thoughtful, personalised support, from me, to you.