UGC That Actually Moves the Needle

Consistent, scroll-stopping content for your Meta ads and socials, created by real people your audience trusts.

Our creators don’t just post, they produce high-performing UGC that brands can repurpose across social media, websites and paid advertising.

Built from hands-on experience growing my own brand, this is a done-for-you, tailored UGC, no apps, no clunky platforms, just real results.

Sound Familiar?

You’re sending out gifted products... and getting little (or nothing) back.

The content that does trickle in? Late, off-brand, or unusable for Meta ads.

You’re too busy juggling a million things to manage briefs, follow-ups, and timelines, and influencer platforms just don’t get your niche.

You need UGC that’s actually tailored, timely, and trusted by your audience, without it becoming your full-time job.

I'M INTERESTED!

I've Been Where You Are

I built The Nappy Society. Then I built the system I wish I'd had.

I tried every influencer platform and UGC shortcut out there, and none of it moved the needle. So I hand-picked creators myself, wrote briefs that actually worked, and checked in every week until the content was right.

Now I run that exact system for other lifestyle brands, so you don't have to build it from scratch.

Since using my Metier UGC system:

My Meta ROAS has jumped
Organic engagement is at an all-time high
I no longer need a social media manager
And my feed is full of relatable, converting content.

Now, I do the same for other brands ready to grow.

Introducing: Metier UGC & Influencer Management

Done-for-you influencer marketing, built specifically for lifestyle brands.

We handle every part of the process, briefing, creator selection, follow-ups, delivery, so you're left with high-quality, on-brand content that boosts ROAS, builds trust, and keeps your feed full of content your community actually engages with.

What You Can Expect

More time back — to focus on your business or enjoy family life, without chasing creators or managing campaigns
Tailored UGC for ads — every piece of content is made with Meta performance in mind.
Higher ROI — UGC is designed to convert, with proven results in boosted ROAS and ad performance.
Stronger organic presence — more engagement, more reach, and more community-led growth.

How It Works

1. Onboarding Call – We get to know your brand, goals, and ideal customer.

2. Tailored Brief Creation – We craft a custom brief that reflects your tone, message, and ad needs.

3. Influencer Selection – We hand-pick trusted creators who align with your audience and values.

4. Content Within 30 Days – Once products are sent, we manage the full process and deliver ready-to-use content fast.

5. Organised & Ready to Use – Every asset is saved in your personal brand folder, easy to access and plug into your ads or socials.

What founders say after working with us

"As the founder of BukiBaby Sunglasses, I struggled with influencer marketing until I partnered with Metier Social.

They took care of everything from outreach to accountability, connecting us with authentic mums who created valuable user-generated content.

This fresh UGC boosted our brand awareness, enhanced organic content, and provided us with a bank of content for ads. For brands launching or growing, UGC is a powerful, cost-effective tool, and I highly recommend Metier Social!"

- Ashlee, Founder of BukiBaby